How Direct-mail Can Be Use As a Retargeting Tool
How Directmail Can Be Use As a Retargeting Tool All marketers must have heard about the power of Directmail. But do we use it to its full potential? In the course of my discussion with my colleague about Directmail based on Print Retargeting she answers: When I hear Directmail I think of postcards and brochures […]
Why Personalisation might not be the keyword when it comes to PURLs
Why Personalisation Might Not Be The Keyword When It Comes To Purls This Image below is what we have in mind when we think Personalised URLs, right? But what if we told you that there is a more efficient way to capture your leads interest? Yes, it is tempting to see your name in a […]